
The Problem
Alcance Profissional needed to launch a certification program on a lean budget, with no dedicated media team. Hiring a full operation didn't fit the budget or the timeline.
What We Did
1. Agent-Operated Campaign
A brocoAds AI agent created the ads, launched the campaign, and began optimizing delivery on a daily basis.
2. Automatic Performance Reading
The agent reads the results every day, cuts what isn't converting, and reallocates budget to what's driving certifications.
3. On-Demand Operation, No Fixed Team
The client didn't need to build a media team: the operation ran as an on-demand service, with human oversight only on key decisions.
Results
- 34x ROAS in the first 15 days
- Zero media team hired
- Lean budget converted into certifications
Why It Worked
A small budget demands daily optimization, and that's exactly what an agent does better than a team that checks the campaign once a week.
